Please register to access all How-to Marketing Notes (blogging, social media, email, video…). Each note is a one-page cheat sheet that will get you started marketing the right way.
If you are an existing user, login below.
Powered by WP-Members
Free Professional Help for DIY Marketers
Featured Posts
Max Awareness & Trial
"If you build it, they will come." No they won't. Too many other options your target market already knows about. So what can you do to stand out when you're starting a new … [Read More...]
How-to Build an Advisory Business
People often ask us what we did to build the PrimeGenesis business. It's all about being different, strong and committed. Be different - clarify strategic focus. Find a real, unmet … [Read More...]
Client Publications
Recent Clients
 |
 |
 |
 |
 |  |
 |
 |
Web Marketing Basics
- Strategy & Positioning (product, target market, sales channels, purchase triggers, competitive advantage, keywords, name/URL, promise, proof of promise).
- Get a Website (your home base). Include:
• Info about your business & you
• A professional headshot
• An introductory video (host on YouTube)
• A contact form (with Captcha)
• Links to your social media channels
• Sharing buttons
• A blog - Use Social Media (LinkedIn, FaceBook, Google+, YouTube, Twitter ... use what's right for your business) as marketing "outposts" - drive social traffic back to your website.
- Blog 1-2 x/week. Build reach and awareness with your expertise.
- Go Mobile. Mobile search is huge and growing fast.
- Network Every Day. Find five new people to follow or connect with every day. Find target contacts. Start by sharing something he/she posts. The social world is reciprocal.
- Make a Trial Offer. Book download, phone consult, product sample ...
Login Status
You are not currently logged in.Copyright MarketMyBz LLC © 2012 · Log in