Strategy & Positioning $750 | Website/Blog "Marketing Hub" $1,500 | Virtual Marketing Manager $450/Month
Strategy and Positioning
Description & Deliverables
Strategy is how you plan to win. We help you figure out a winning strategy that makes the most of what you do better than anyone else by working through:
- What do you do/should you do? key product(s)/service(s)
- For whom? target market
- Where? placement and price
- How do you/can you excel? competitive advantage and purchase behavior insights
Positioning is your market’s perception of your business in relation to their perceptions of your competitors. People always have opinions, so you’re better off making marketing decisions that persuade people to to perceive your business the way you envision it. We help you:
- Come up with a positioning statement. A good positioning statement articulates who you are, what you offer, for whom, for what result, and why someone should choose you over anyone else.
- Articulate your business promise (mission) in 10 words or fewer. Your promise will be your starting tagline. Keeping your promise simple helps people understand your business and makes it easy for everyone to spread the word.
- Assemble proof that your business lives up to its promise.
- Audit your business to make sure everything you do supports your target positioning.
$750
Website/Blog Online "Marketing Hub"
Description & Deliverables
Design. Build. Training. 30 days support. 60 day checkup. We design and build you a professional website/blog that you own and can manage yourself, easily. A Web presence isn't optional anymore. People expect to find legitimate businesses on the Web. And brochure (static) websites are no longer enough. You need a "marketing hub" that:
- Validates and positions your business
- Is flexible – as you learn you will want to make frequent changes
- Makes content creation really easy
- Disseminates your content across the Web
- Facilitates social sharing
- Captures leads and emails contact information to you
- Boosts keyword search results
- Backs-up daily to an external storage account
- …ours do even more
When MarketMyBz builds your website you own the domain name and the hosting account. You control every aspect of your website and blog. After the build we give you a very simple Quick Start Guide, and your coach works with you step-by-step until you are fluent and confident. Your website/blog will function like this site. Visit PrimeGenesis or Acrimoney to explore one of our other websites/blogs in action. Contact us with your questions.
$1,500
Virtual Marketing Staff
If you are please with your strategy, have strong positioning and are up and running with your website/blog, you might just want some on call professional marketing help to supplement your internal resources. The MarketMyBz virtual marketing staff is experienced and flexible. They are available to you by email at all times, by phone at scheduled times, and they will do up to 6 hours of hands on work for you each month. Contact us with your questions.
$450 per month
[Note: MarketMyBz is a professional marketing group, not a graphic design firm. Custom graphic design of logos and other identity materials (excluding website design) is not included in MarketMyBz programs. If you need a logo, collateral design or special digital images, we will do our best to refer you to reliable resources.]
